Summary
Role Information
We're looking to bring on board a Product Marketing Manager to drive our platform's growth and positioning. As a key player in our team, you'll work hand-in-hand with our founders, shaping the future of Toku's groundbreaking products. Your insights and creativity will directly influence our go-to-market strategies. Key ResponsibilitiesGo-to-market strategy:Spearhead strategic initiatives alongside our founders to propel Toku's products into the global spotlight.
Product positioning and messaging:Craft narratives that not only differentiate Toku but also embody the bold vision we have. Create marketing collateral (decks, datasheets, case studies, blogs, ad copies, etc.) that reflect our brand and positioning to relevant audiences.
Market research and competitive analysis:Stay updated on industry trends and customer needs.Use insights to inform product development and marketing strategies.
Content creation and management:Produce high-quality content for various marketing channels.Manage the content calendar for timely delivery of materials.
Performance analysis:Monitor and analyze marketing campaign performance.Optimize strategies based on data-driven insights.QualificationsBachelor’s degree in Marketing, Business, or related field.3-5 years of product marketing experience in SaaS or FinTech.Proven track record in B2B product launches and marketing.Strong skills in creating scalable marketing content.Excellent communication skills and ability to thrive in a fast-paced environment.Compensation & BenefitsRemote-first work cultureFlexible working hoursCompetitive salary & benefitsCompetitive equityApple laptopApply for this job